HELLO

I´m Mario Valdivieso

I’m a graphic and web designer with a background in marketing and a strong eye for functional aesthetics. I help businesses and nonprofits tell their story through clean, strategic design — online and offline.

Expertise Areas

Brand Identity & Visual Design

Crafting cohesive and memorable visual identities — from logos and color systems to brand guidelines — that communicate clearly and stand out in competitive markets.

Web Design & Development

Designing and building modern, responsive websites in WordPress and WooCommerce, blending aesthetic appeal with functionality, usability, and SEO-friendly structures.

Print & Digital Mkt Assets

Creating high-impact print materials, catalogs, brochures, and social media graphics that align with brand strategy and drive audience engagement.

DESIGN TOOLS

WEB TOOLS

OTHER TOOLS

Featured Works

Branding / Visual Identity

Gives your business a professional, trustworthy image and makes it easier for customers to remember you.

Packaging & Labels

Captures attention on shelves or online stores and communicates product quality and personality through design.

Digital/Web Design

Makes it easy for customers to find, learn about, and buy from you.

Print & Layout

Useful for events, networking, and local marketing. Lets you leave behind something tangible for customers to remember you by.

Marketing & Advertising

Keeps your messaging consistent across all campaigns.Makes promotions visually appealing and more effective.

Product-Related Design

Builds customer loyalty by making your products instantly recognizable.

Experience

2025

Darkside Vinyls & Graphx

Senior Graphic Designer

Created designs for car wrapping and lettering.
Print and production supervisor.

2023-2023

Abatar.pe

Senior Graphic Designer

Created a cohesive brand identity system and designed social media launch materials.
Edited promotional videos and established the foundation for digital presence across platforms.

2019 - 2021

Semco CAD

Marketing Manager / SEO-SEM Manager

Developed marketing strategies for multiple business units and led cross-functional teams.
Directed the production of graphic content and branding assets.
Managed ad campaigns and monitored KPIs to optimize visibility and engagement.

2018 - 2023

Re-Creativa E.I.R.L.

Marketing & Design Consultant (Owner)

Delivered branding, graphic design, and social media solutions for clients in Peru, Mexico and the U.S.
Supported clients in launching or redefining their corporate identity with clear visual systems.

2018 - 2018

Grupo AST / GURU

Account Manager (SEM/Ads)

Designed Google and Facebook Ads graphics, managed SEM strategy, and optimized landing pages for conversions.
Analyzed competitors and adjusted keyword strategy to improve ROI.

2017 - 2018

Vena Agency

Digital Marketing Specialist

Designed web prototypes and digital campaigns for internal and client use.
Created SEO-ready website structures and coordinated art direction for multimedia assets.

2015 - 2017

Starsoft

Creativity and Digital Marketing Specialist

Led UI design proposals and brand refresh projects.
Created content for digital platforms and email marketing, while monitoring SEM performance.

2010 - 2014

Deltron Group

Marketing Coordinator

Managed national marketing initiatives, in-store branding, and event production.
Supervised graphic design teams and ensured consistency across campaigns.

2007 - 2009

Entertainment

Graphic Designer

Created promotional material for nightlife venues, aligning with brand guidelines of strategic partners.
Designed internal and external advertising pieces and event graphics.

Education

2015

USIL (PE)

Marketing & Commercial management

San Ignacio de Loyola University - Lima, Peru.

2006

IDAT (PE)

Professional Graphic Design

IDAT Institute - Lima, Peru

Let's talk about your project

Tell me about your project or advertising needs. I’ll get back to you with the best proposal.